Did you know China’s AI Chatbot Market Sees ByteDance’s Doubao Leading Through Innovation and Accessibility
Doubao is an AI chatbot created by ByteDance, the parent company of
Douyin/TikTok. It was released in August 2024 in China and soon became
one of the most prominent AI chatbots in the country. It doesn't have a
clear profit model, but it still became successful and is now being used
by millions of users in China. As of November 2024, Doubao has 60
million monthly active users and this shows that other competitors have
no chance. Baidu’s Wen Xiaoyan has 13 million monthly active users while
Moonshot AI’s Kimi has 12.8 monthly active users. Doubao is being well
liked by users because of its high functionality and user experience.
Just
like ChatGPT, Doubao also offers users advanced image, video and text
processing capabilities. It is a multimodal on which users can generate
high quality texts, images and videos, and can even ask it to generate
image interpretations and audio-based content. The platform is versatile
and ByteDance promises users to bring more innovations to Doubao. It is
also greatly helping users for their professional needs, like academic
research, content creation and personal entertainment. It resonates well
with users and it is providing them with helpful and deeper
interactions.
ByteDance also has a powerful ecosystem which has
contributed to Doubao’s success. Douyin, Chinese equivalent of TikTok,
has a massive user base so the company has integrated Doubao into this
digital landscape too. It also offers data-driven personalization which
helps users build their own experiences, and helps them connect with
Doubao directly.
Doubao
gives users highly relevant and contextualized responses, which makes
it different from its competitors. ByteDance also has technological
superiority and offers advanced functionality, which is helping Doubao
in its rapid growth. Right now, Doubao is a leader in the AI chatbots
landscape because of all the qualities mentioned above.
Chinese
tech giants are also lowering their LLM prices to make them more
accessible to users. The price of Doubao’s main model is 99.3% less than
average industry prices for business users. As affordability is a big
factor in China to access something, this pricing strategy is a good way
to make the AI chatbot widespread so all types of users can use it.
| Domestic Ranking | AI Product (Company) | November App MAU | November MAU Monthly Change |
|---|---|---|---|
| 1 | Doubao (Douyin/ByteDance) | 59.98M | +16.92% |
| 2 | ERNIE Bot (Baidu) | 12.99M | +3.33% |
| 3 | Kimi (Moonshot AI) | 12.82M | +27.40% |
| 4 | ChatGLM (Zhipu AI) | 6.37M | +22.18% |
| 5 | iFlyTek Spark (iFlyTek) | 5.94M | +4.23% |