Did you know The Truth About X’s User Stats: Are the Numbers Adding Up?
X is trying hard to share its performance figures which do not look
super cool, because all of the original figures can be tracked in
seconds and they cannot deceive people. X has gotten a track record of
sharing exaggerated data and they are still doing it in 2025. The CEO of
X, Linda Yaccarino, shared a post on X and claimed
that users have spent 364 billion seconds on the platform in 2024,
which makes about 11,500 years combined. She didn't say whether this
stats was for per day or per year, but it is presumed that it was for
per day. Now if we equate average time spent by one user on X per day,
it will only equate to 0.07 minutes per day which isn't that much.
X has 250 million daily active
users and if we divide 364 billion seconds per active user, it is only
equal to 24 minutes per day. Even though it is enough, it is still not
equal to what X had claimed in March 2024, saying that users spend an
average of 30 minutes on the app per day. It was also reported by X that 8 billion cumulative active user minutes per day are spent on X, which means 480 billion daily user seconds.
This
suggests that either X is experiencing a decline in usage, or there may
be inaccuracies in its reported stats. Before Elon Musk, it was also
reported that users were spending even 38 minutes per day on the app
and then it also decreased to 24 minutes per day. After Elon Musk took
over X, its daily usage decreased drastically. X is known for not being
transparent with their data and figures, so we cannot know what the CEO
is reporting without proper context.
What we know for sure is that X isn't achieving anything because it's seeing a drop in its daily active users. This isn't a criticism to X because it's a private company and doesn't need to provide any of the official data. But it is just a little observation that X is really chaotic with its data reporting and has a tendency to give inaccurate data without any explanation.