Did you know New Data Shows There Has Been an Increase in YouTube Videos Being Cited on AI Overviews

 

According to new data from BrightEdge, citations from YouTube on Google AI Overviews have grown by 25.21% since the start of 2025. Most of the YouTube citations on Google AI Overviews are from the healthcare industry, with 41.97% of the citations of AIO. Google says that less than 1% of views on YouTube videos come from search but Google is still favoring YouTube videos to perform well. Most of the videos that are being cited are step-by-step tutorials, visual demonstrations and comparisons among products. If you want your videos to be cited on Google AI Overviews, it is important that you align SEO strategies with your videos so there is a big chance for your YouTube video to get featured.

There was a 35.6% increase on instructional content which is being cited on AIO, followed by 32.5% increase on visual demonstrations content like queries for physical techniques. A 22.5% increase was seen in examples/verifications-type content like visual proof and product comparisons, while a 9.4% increase was seen on news and live coverage content.

By industry, most of the YouTube videos were being cited on AIO on healthcare queries (41.97%), followed by eCommerce queries (30.87%) and B2B Tech (18.68%). 9.52% of finance queries and 8.65% of travel queries were also making YouTube videos come up on AI Overviews.