Did you know Meta Tightens Verified Badge Rules to Curb Scams and Frequent Account Alterations

 

Tech giant Meta is rolling out new requirements for its Meta Verified to help combat the rise in impersonators and scams that show no signs of slowing down with time.

Facebook’s parent firm added the latest changes to the home page, which detail further about Meta Verified and the eligibility criteria. The latest element is a part of a bigger set of rules for creators being verified.

The page says that if a creator wants to get Meta Verified, they need to be wary of the number of times they make changes to accounts in a certain period before applying for this badge. Common examples of this rule include alterations to the name, picture, location, types of account, and the username.

This has been on the cards for a while now, and the company has made it clear that this is necessary. In this manner, they’re finding it simpler to reject those paying for the paid verification if many changes were made to details over time.

The goal right now is to catch scammers who make use of dummy profiles to create a social media presence through their app. The same goes for those trying to take on the identity of someone else. Meta shared how it doesn’t have many other qualifiers to capture this, but it hopes that by adding such rules, it’ll be more difficult for users to cheat and mislead through this verified tick.

This means anyone can purchase the blue ticks, so their value has really gone down with time. Many feel that it’s no longer credible because anyone and everyone can afford this. There are issues about it getting devalued as well.

X is leading the front, and there are a lot of random profiles now putting that blue tick on display. Many feel it’s less about trust and more about showing support to Elon Musk, as there’s no reason to purchase that blue tick for both brands and users.

But we cannot refuse the fact that both Meta Verified and X Premium provide benefits like better boosts, reach, and exposure opportunities. There are many reasons to pay, but it’s not considered to be as authentic and influential as it was in the past.

Meta is adding more provisions that reinforce such points, like questionable pages can now use this feature to fool and scam users. Despite all such concerns, the tech giant is making major revenue and continues to move ahead because why not?