You might be amazed to hear this next piece of news but the reality is that social media giant Meta makes millions of dollars off of politically violent news events. A common example is the failed assassination attempt on former US …
Youtube offers monetization on videos in the form of ads which appear and reappear throughout videos with a gap of a few minutes. These ads are just like TV commercials, interrupting videos, making the experience of watching videos …
Youtube offers monetization on videos in the form of ads which appear and reappear throughout videos with a gap of a few minutes. These ads are just like TV commercials, interrupting videos, making the experience of watching videos …
Google is really working hard to curb the growing use of ad blockers on its apps like YouTube and now across its Chrome browser too. The company has revealed that any unsupported browser extensions such as uBlock Origin will soon c…
A new Analysis by Optmyzr shows that there is no perfect way for Google bidding and most of its strategies rely on accurate conversion data, thoughtful execution and continuous testing. If someone wants to maximize their advertisin…
Competition in the world of search is heating up as social media giant TikTok just announced a major decision that can take its search ambitions to the next level. The company says it’s giving advertisers the chance to target the …
Google is looking for some definite solutions that are more aligned with its privacy standards on limited data collection. It hopes and wishes to do that with ad targeting but in a more subtle manner. This is why the company is rol…
A new survey by PreciseTV dives into new teen social media trends for marketers. Finding what channels teens are most interested in is a complex task because they are on different social media apps and do not want advertisers to in…
Competition regulators in the UK have objected to Google’s ad tech practices that are affecting the competition in the UK. The British Competition and Marketing authority has released a statement saying that Google has impacted the…
Security experts at Palo Alto have issued a warning regarding a new phishing attack campaign. Threat actors are now resorting to including ads in places you’d least expect them such as between search results on Google. They’ll app…
