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Did you know 77 Percent of Twitter Users are Comfortable Sharing Data with the Microblogging Platform To Improve Ad Experience Recently, Integral Ad Science (IAS), a digital ad verification provider, conducted a study of over 1,000 people’s social media behaviors and, particularly, Twitter users’ chances of interacting with in-feed ads and their general content preferences . Tony Marlow, IAS CMO, said that the purpose of the aforementioned study was to assess how in-feed ads on Twitter can enhance engagement and find out what users want to see. It was discovered that a whopping 77% of the respondents said they are okay with sharing data with Twitter to improve the ad experience. Moreover, 73% of the respondents shared that smartphones are their preferred devices for logging into their social media accounts. Also, 8 out of 10 people said they dedicate at least two hours surfing social media on a daily basis. 3 out of 10 went as far as saying that they spend more than five hours doing t

Did you know Research shows that Apple’s iPhone 12 has secured its spot for being the best selling model for the 1st quarter of 2021 Its been 7 months, since Apple launched its iPhone 12 on 23rd October 2020, and since this day, Apple has secured the top 3 positions along with the 4th one as well when it comes to sharing revenue. The tech giant successfully managed to hold its positions in the first quadrant of 2021 as well. According to the data shared by technology market research firm, Counterpoint, it revealed that the latest iPhone 12 family showed its dominancy on the entire mobile market based on two different categories. On the basis of revenue share, the first 3 spots were taken by iPhone 12 while the previous leading product, iPhone 11 was at number 4. With iPhone 12 Pro Max leading the chart with 12 percent, ahead of iPhone 12 with 11% and iPhone 12 Pro with 9 percent. The last family member of iPhone 12, the mini variant was on number 6 with 2% . As explained by the researc

Did you know Twitter is experimenting with its new ‘Super Follower’ feature before official release Recently many social sites have started bringing out features that allows fans to support their favorite creators through a recurring monthly subscription and tipping. Facebook has this feature for a while now, where users can pay a monthly subscription to their favorite creators and get a supporter’s badge. The supporters badge comes with a lot of benefits that include content and live videos that only supporters have access to, Twitter has also started working on similar features, Twitter is now working on a display count that will show the number of “super followers” on your profile. This super followers sight will give the users a quick summary of the specific amount of people paying the profile. According to Jane Manchun Wong , the number of super followers will be displayed on the Twitter profile beside the number of regular followers, this will inspire the people that are your re

Did you know Chrome Is Adding a Tweaked Google Discover Feed UI to Show More News Stories At A Glance Google is without doubt one of the most used search engines in the world and as much as the public likes the search engine and its newly introduced features every now and then, sometimes they can be a little too much. Something just like this, is the public’s view on Google’s feature called their “Discover Feed”. The Google Discover Feed is a very prominent feature on so many Google platforms, especially the Google App but that is not the only place where it is visible. The Discover Feed has been present on the Chrome as well and that too for a long time since the launch of Chrome 54 and the tech giant is now working to improve its Chrome 90 and 91 version as well as a part of its newest experiment. All in all, the tech giants main motive is to introduce it everywhere to make this feature as prominent to the users as it can get. The changes are being brought in Chrome 90 mobile version

Did you know Instagram is testing its new Audio Tab in explore to help users discover music easily After the quick success of a lot of audio related apps, a lot of social sites have started developing their own versions of audio format in their apps. Recently Instagram have started testing its new audio tab, the audio tab has started appearing in the explore section of a few users and is expected to release. After Instagram ‘reels’, the audio tab is yet another of Instagram’s feature that is inspired by TikTok . The audio tab feature enables user to search for sound tracks easily, using the new option you can type in a keyword in the explore section, doing this will provide you with a lot of sound tracks that are registered on Instagram. Selecting one particular song or clip will land you on another page which opens that sound track, this separate page includes two button, one allows you to save the audio for future use while clicking on the other one would allow you to use it in your

Did you know The new Whatsapp playback speed feature has taken web users by surprise The playback speed variation introduced by Whatsapp has taken the web by surprise and people have mixed opinions about it. Whatsapp usually fails to surprise its users and whenever it does, it is not a well-received surprise. For instance, back in 2017, Whatsapp launched the status feature which was quite poorly received by the public and is still viewed sourly by most until last year when it announced some of its best features yet. In last year, Whatsapp incorporated several new features that were generously appreciated by the public. The dark mode, self-deleting texts, and catfish busting tool were the talk of the town for a while. However, following that, Whatsapp seemed to have retreated as no new features were announced. We were in for another surprise when Whatsapp announced its new policies that had to be agreed on by the public till 15th May, but of course, the deadline was extended as people a

Did you know WhatsApp Agrees to Not Block Users in India for Not Accepting the New Privacy Policy but Has Also Filed a Lawsuit Against the Government for Pressurizing Them to Reveal User Information India has made WhatsApp agree to its terms and why shouldn’t it considering how it is the largest hub of WhatsApp users. WhatsApp published its new policies back in January which caused a wide uproar among the users because one point stated that the information data from WhatsApp will now be shared with its parent company Facebook. People condemned against it and the policy was pulled back for a few months and again reappeared through pop up notifications in April. The company stated that those users who do not accept the policy this time will eventually lose access to many WhatsApp messages soon after the due date and the Indian government did not like this stance. The government of India wrote a letter to WhatsApp where they claimed that they will ban the application within their region i

Did you know LinkedIn introduces Organic Post Boosting and Event Ads amongst multiple new features LinkedIn has launched a set of new features and people are beyond impressed. The Mega employment-oriented online service has recently announced its new features including boosting organic posts and event advertisement along with two supplementary features that will largely benefit marketers on the platform . This week, Rishi JobanPutra, the senior director and product manager at LinkedIn enlightened the digital marketers of their new initiative through an online article. The article stated that the company would be incorporating easy and innovative post boosting, event advertisement, custom streaming, and ingenious event analytical tool into their program. Just like Facebook, LinkedIn now enables users to boost their post presence on the platform through just a single click followed by an uncomplicated payment process. All your well-performing articles can now be boosted directly through

Did you know How financial companies are using technologies to scale their business The financial industries of loans and insurance are very traditional and have existed for centuries. But with access to new technology, many are embracing new platforms and software to make their processes as effective as possible and scale their businesses . From CRMs, messaging platforms and finding better ways to provide instant quotes and underwriting, we hear from some financial experts to better understand how technology is being implemented in their companies. James Anderson, Operations Director, MT Finance (Specialist Lender)  “As a customer-focused business that specialises in bridging finance, the use of a Customer Relationship Management (CRM) system is essential for us to operate and achieve our goals. Our CRM system provides a central view of all the interactions and contact that we have with our brokers, borrowers and solicitors, so we can immediately review all our open cases and stay on

Did you know Pinterest’s Creator Fund Program proved to be beneficial for influencers, applications for the next phase are being accepted Since the number of social media platforms have been increasing day by day and users can easily switch to a different networks if they don’t find interesting and engaging content on one platform, which is why a lot of social platforms have started programs that would help their creators earn so that the creator and their audience stays on their platform. Back in April Pinterest launched its very own program that will provide a funding of 500 thousand dollars to help creators from smaller communities, this program is named ‘Creator Fund’. Pinterest understood the fact that it should empower creators from small and under developed places as the people living in these places are affected the most from the COVID 19 virus. The Pinterest’s creator fund will help Pinterest get a lot of new creators that will surely bring new, unique and engaging content to

Did you know Lawsuit Signed Against TikTok for Using an Audio in One of Its Features Without Consent If you are an active TikTok user, you must know about the TikTok trend that appeared in December 2020 and has made itself constant since then unlike other trends which come and go. If you haven’t guessed yet that what we are talking about, let us tell you. You must have seen TikTok videos on which a written text appears while a voice narrates the written sentence in the background, the feature is called text to speech. The audio in this feature is different for different regions, like for example in the UK a male voice appears while in the North America a female audio was used. “Was” being the keyword here. For the first half of 2021, TikTok users in North America experienced a very calming Siri like narration for the text on the feature but since the past few weeks’ users have observed that that voice tone has been replaced by a more upbeat one. Many users were concerned as to why that

Did you know Google Is Stepping Up Its Game and Launching Its News Showcase on The Desktop as Well Google has always managed to bring quality content to its users and the tech giant is working towards something bigger as well. The tech giant had introduced a feature on iOS and Android to bring authentic and sourced news to its users by launching a platform called Google News Showcase. Google News Showcase is a one-billion-dollar platform introduced by Google which has a collection of newsrooms to bring authentic news which provides good and meaningful insights of news content to users. This way the platform will give publishers a space to write meaningful and authentic content which readers can read and this will eventually form a good relationship between the two. The tech giant is now stepping up its game. Previously the platform was limited to Android and iOS versions only but now the company is moving this platform on desktops as well so that a wider range of audience can benefit

Did you know Finally, Google Docs has rolled out a feature that will let users use the photo in front or back of the text just like they do in Microsoft Word Google Docs provides the best place to its users for editing their documents and it has become the priority of the people to use Google Docs over one of the most famous software “Microsoft Word”. One of the main reasons is that Google Docs is online and a person can have the access to it, can make or create the document, and a person can easily allow another person to collaborate in the document and can also give feedback, and can conveniently send it to other for free of cost from anywhere, that can give a key benefit to the Docs, while on the other hand, MS Word needs to be installed in the device. You can also experience some other Android apps for editing your documents but you may find problems while doing some editing. Many people including expert writers, researchers, and especially those studying in the University, find Go

You know iFixit breaks down the insights on the new 24-inch iMac disclosing the inner features of it The new iMac just recently appeared on the surface of the earth and soon after the release, iFixit grabs one of them to give users insight on the inner parts before they got to buy one for themselves. The detailed review enables the Apple computer users to understand the product completely. iFixit disclosed all the inner components of the latest 24-inch iMac which consists of only one board and all the parts are adhered to it. Apple has worked a bit smarter making this version of iMac as the x-ray done by iFixit discloses the innovative machine behind iMac. Compared to the previous models of iMac in which the company logo was implied as the cable to catch internet and Bluetooth connection, this latest 24-inch iMac is more updated version. The inner body of iMac is becoming more and more unique as the generations are getting updated year-on-year. Now, for the WiFi and Bluetooth connectio

Did you know Samsung is trying to convince the owners of Galaxy S21 ultra with its astonishing features in new ads so that they do not shift to an iPhone Everybody knows that Apple Company has a strong following that it becomes very difficult for its competitors to their mindsets. Apple became the number 1 selling smartphone brand in the world during the last quarter of the year 2020 when it first time crossed the Samsung brand, with the launch of the iPhone 12 series; people were also attracted to the 5G feature. Now, there is a very tough competition between iPhone 12 and its series with Samsung s21 ultra. Samsung has launched a series of ads in which it has shown some astonishing features of this phone, as compared to the iPhone 12 Pro Max. Samsung maybe becomes successful to convince the users that they have made their best decision by purchasing s21 ultra after watching these ads. Samsung has shown its 108 Megapixel camera in a comparison with an iPhone 12 Pro Max which has just 1

Did you know Statistics Show Ransomware Attacks Are On The Rise The impact of attacks involving various forms of ransomware is the sort of practice that has been widely reported on, but it is important to note that the actual real world effect that it has does not get discussed quite as frequently. A study conducted by eSentire has revealed that nearly 300 organizations have been victims of ransomware attacks just this year, so far, and this has meant that various ransomware groups have ended up earning a total of $45 million from the attacks that they decided to take part in. A number of gangs were research over the course of this study. New gangs such as Darkside and Avaddon were researched quite a bit, but a fair amount of emphasis was also placed on older and better established gangs such as the likes of CLOP, Ryuk/Conti, DoppelPaymer and Sodin/REvil, and the thing to note here is that each gang seems to specialize in certain regions as well as specific industries. For example, Sod

Did you know How The Camera Roll Grids Have Changed Past 2019, With the Occurrence of the Pandemic? If you scroll through your camera roll all the way before 2020, you will see a grid full of selfies and pictures with your friends and families and all the memories you made during those moments. When the same pictures are coming back to you as a “memories” or “a look back on this day” features it might sting a little considering how life has changed now. 2020 was the year a global pandemic hit the mother earth and life has not been the same since then. A lot of things have changed from the life style people had and to even the tiniest thing as a handshake. Backlight realized that one thing that also has changed is the pictures people take. How so? Well, Backlight surveyed users of its Gemini photo app and realized that the photos people take have also changed in the post pandemic world. Previously, when the photo gallery was filled with family, friends, you and all the small and big ad

Did you know YouTube Clears Out a Myth and Gives More Information About the Flagged Videos On Their Platform You might be aware of the flagging feature on YouTube which allows you to report a video which you believe is breaking its community guidelines and you also might be aware of the fact that there is a belief that a large number of people when report a video, immediate action is taken on it. However, we may have to burst your bubble and tell you that this belief you are holding onto may just be a myth. Matt Koval , from Creators Insider, met with the YouTube’s Trust and Safety team and he learned some really great facts about videos that have been flagged. One thing he learned from the YouTube team was a belief that the more the number of reports are on a video the more it is likely to be looked through urgently is in fact false and Matt cleared that the number of reports on a video does not impact the outcome of a video’s policy assessment. This means that if a video is reporte

Did you know Good News for creators, YouTube is all set to update its terms of service YouTube has been working to change its terms of service that allows them to monetize the video by inserting ads alongside the videos. All the content available on YouTube from the channels that are not protect by partner program will get monetized. All the content creators that have not signed up their partner program will need to include videos chosen by YouTube. Only YouTube will get monetized, the creators will not get any benefit from these videos. These videos will not generate any revenue for the channel owners. Although, the criteria for joining YouTube partner program is to have more than 1000 subscribers and 4000 public watch hours. Any channel that can fulfill these requirements is eligible to become a part of YouTube partner program. It is the YouTube policy that every channel owner accepted, the platform has all the rights to monetize the content either by adding videos alongside the c

Did you know A Cybersecurity Firm Identified 23 Apps That Are Potentially Risking The Personal Information of 100 Android Million Users A report published by Check Point revealed that 23 Android were responsible for exposing the personal data of 100 million users. Cybersecurity firms are gaining a lot of business and notoriety. And all of it ties back to how much importance we've given to the online world. Personal details, home addresses, social security numbers, credit card details, there's honestly no end to the amount of personal information we have stored up online. Accordingly, there's also no end to the amount of turmoil that the likes of hackers and spam bots can cause to unsuspecting users. That's where cybersecurity firms come in. When once they were only responsible for establishing security for large companies, they can now be contracted on an individual basis. Many even conduct their own research into related matters unprompted, building up a repertoire th

Did you know By bringing out latest iPhone updates, more regions will now have Air Quality Information available Air Quality Index or AQI allow us to track the environmental changes and keep up with them easily. As the ecosystem environment has been changing continuously and the contamination in the urban atmosphere has already crossed the line. Now, further changes will be harmful for living population existing on earth and regrettably situation cannot be controlled in short span of time. Traditional methods of determining air quality is so old that when people got to know the details the situation would have gone worse. The advanced tech world is there to save the life. Now with the smartest technology, it is way more easier to receive air quality information with just a single click. Only devoted Apple users would already know that iPhone comes with weather app that is pre-installed in the phone. This weather app is specialized to collect the weather details and also include Air Qua

Did you know Third Party Apps Can Access More Data After Twitter API Update A lot of people tend to use Twitter through a variety of third party apps, particularly if they are using this social media platform to connect with their followers to promote content and business ventures. Back in 2018, Twitter changed its API so that third party apps would be quite limited with regards to the kind of data they could acquire from the platform, and the main reason for this was that Twitter wanted to try and boost its security as well as create more privacy that its users could take advantage of. Now, Twitter is modifying its API so that third party apps would be able to acquire far more data from it. For example, these apps will now be able to access Likes data. This can be absolutely essential for someone or the other that might be trying to find a way to see what content users are reacting to a lot more positively, and brands that are using Twitter to sell more products will most definitely

Did you know Google will soon allow developers to advertise their Android apps on the desktop search The competition between developers on the Google play store keeps increasing as the number of apps increase, with roughly 3 million apps and around 700,000 developers on the Google play store, the fight to make your app become top rated is difficult. App developers can face a hard time while trying to advertise their apps on the Google play store and get people to download them, for new developers promoting their app can be a hard battle if they don’t have the right budget and tools for it. Keeping this problem in mind Google was quick to come up with a creative and really well thought of ideas and tools that will make it easier for developers to advertise their apps much better across the Google eco system. The first tool that Google will be releasing is Google’s Ad campaign for desktop, Ad campaign already exists for Android users and other places in the Google eco-system. The Ad camp

Did you know  Android 12 Makes Using Alternative App Stores Easier The fact that Android has been made a far less restrictive platform by Google, at least when compared to what Apple has to offer, has made it so that other companies can create app stores of their very own that users can end up taking advantage of. Companies such as Epic Games have made the most of this, but there has been a bit of a hindrance that has prevented users from being able to utilize these alternative stores in a more or less reasonable manner. This hindrance involves your operating system treating each app from such alternative stores as a side loaded app, basically resulting in you having to deal with a pop up before you can actually start downloading the app in question. It seems like Google is going to make this far less of an issue in the new Android 12 update, although there will be four basic security requirements that an app store would need to meet in order for users to not have to deal with the secu

You know Twitter shares more details on how the monetized feature ‘Spaces’ will work using ticketed spaces Earlier this month, Twitter took to introducing their ‘Spaces’ feature, a live session available for those with at least 600 followers. Using online platforms as a source of earning money has become an integral part of consumerism especially now with the ongoing pandemic. While all other platforms including Instagram and Facebook are incorporating ventures to attract users, Twitter decided to monetize their recent project, a virtual clubhouse that goes by the name of 'Spaces'. The feature was introduced last year however is being tested in limited sections. Twitter claims Spaces is a way to bring people together to share tweets and thoughts nevertheless the biases of the restricted exposure make you think otherwise. To our surprise, a report from The Verge explained that only users in the US will be able to avail of the 'Ticketed Spaces' features initially while th

Did you know Cyber Attackers are now leveraging Google and Microsoft to spread malicious content Microsoft and Google platforms are now being used as a fort for hackers and their malign activities. As technology advances and makes every day easier for us, cyber attackers and hackers vow to make life difficult for everyone. Proofpoint, a cybersecurity company, claims that hackers have advanced their techniques and are now using cloud computing and online collaboration software. In one of the blogs of Proofpoint, Ryan Kalember, the head of the EVP Cybersecurity strategy mentioned that last year over 59 million malign emails were distributed using these trusted platforms. This was a smart move since Google and Microsoft are two of the most trusted platforms and one would never suspect them to be the victim of such misdemeanors. More than 90 million messages were sent out through Google services and what if I told you that 27% of them were sourced through Gmail, one of the world's most

Did you know Google is now working on a copy of Apple’s feature that can show the app on home-screen during installation, and also bringing a new feature called “Nearby device” permission in Android 12 for companion apps when setting up wearable Most iPhone users know that iOS shows an icon of the app on the home-screen even before the app is fully installed on the device, but on Android devices, the user can only see the app on home-screen when it has finished installation. Now, as per XDA , Google is bringing a copy of Apple’s feature for its users in the update of Android 12. Still, it is not clear yet whether this feature will come in the update of Android 12 or to a newer version of the Play Store, 25.3.17-21 in this case, but this feature is still in development. Those sighting the experiment will get the placeholder sign for apps that are presently being downloaded and it is assumed that the progress bar will also appear on the outside of the app while updating the apps. We coul